Baja Californian Governor Marina del Pilar Ávila Olmeda presented her third government report in several state municipalities, including Ensenada, Tijuana, and Mexicali. Supporters, political representatives, and media outlets attended these events, during which the most significant progress achieved in the last three years of her administration and future projects were showcased.

Achievements by Governor Marina del Pilar’s administration

Social well-being comprehensive aid

The current administration works with government agencies to cover the population's needs by promoting food for children, youth development, social infrastructure, entrepreneurship, and emergency aid. These actions have positioned Baja California as the 2nd state with the lowest amount of poverty in Mexico -only below Baja California Sur- with a rate of 13.4%

It should be noted that the Secretariat of Well-Being had a budget of 3.291 billion pesos to fight poverty in the state in 2024, representing a significant increase of 591 million pesos compared to last year. Between November 2023 and October 2024, the government of Baja California, through the secretariat above, invested 178.4 million pesos to distribute 387,610 provisions in the state's seven municipalities.

These provisions are mainly non-perishable basic products essential for family development. The municipalities benefited, and the number of provisions assigned were as follows:

• Tijuana: 139,700 provisions

• Mexicali: 111,910 provisions

• Ensenada: 47,470 provisions

• Playas de Rosarito: 29,495 provisions

• Tecate: 28,040 provisions

• San Quintín: 16,975 provisions

• San Felipe: 14,020 provisions

The "Pancita Llena, Corazón Contento" program has been essential to guaranteeing children and teenagers' healthy development and academic performance in Baja California. It provides daily hot meals to students in more than 1,370 elementary schools and special education centers in the state's seven municipalities. This initiative, strengthened by the State Public Administration, the Secretariat of Well-Being, the State DIF System, and the Secretariat of Education, has distributed more than 50 million food rations between November 2023 and October 2024.

With an investment exceeding 1.510 billion pesos, this program ensures that 100% of elementary public school students in the state have adequate meals to improve learning conditions, promote comprehensive well-being, and provide a foundation for their school and child development.

Moreover, the current state administration has committed to making access to health services easier through the Clínicas del Bienestar project, which aims to assist disaffected people in rural areas, reduce delays in medical services, and expand coverage for those without social security.

This project includes centers such as Shelter "Jasson & Alexander," Casas de Día in Mexicali, Tijuana, and Ensenada, and the x-ray equipment at the Comprehensive Rehabilitation Center (CRI) in Tijuana. A cafeteria for children and teenagers has been built at the Temporary Shelter in Mexicali, and bedrooms have been expanded at "Villa la Esperanza" at the Temporary Shelter in Tijuana.

Investments to improve the quality of life of all Baja Californians

In the third year of her term, Governor Marina del Pilar highlighted the achievements made in health and well-being for Baja Californian residents through investments and projects to improve medical care and quality of life.

The General Hospital in Tijuana's Eastern Zone was built with an investment of 625 million pesos, benefiting more than 500,000 people in the region. Meanwhile, the Clínicas del Bienestar program has been implemented in several areas and has treated 31,955 people. During 2022-2023, a historic 6.916 billion pesos in health care and services and 1.543 billion pesos in infrastructure and equipment were invested. These actions aim to strengthen the response capability of health centers and hospitals.

In addition, Mobile Health Centers, which include medical and dental services and clinical analyses, were implemented and have treated 38,995 people. Something to note is that there is now assistance for vulnerable people, as there has been a particular focus on women, children, and teenagers. Comprehensive services benefiting thousands of people and 2,210 cataract surgeries and other highly demanded surgical procedures have also occurred in the state.

Guaranteeing better water infrastructure for Baja California

The government of Baja California has invested 360,000 pesos in a sanitary regularization program to ensure the quality and safety of medical care and mitigate health risks. With medical colleges, health clusters, and civil associations, self-regulation through the State Registration of Health Service Providers of Baja California (REPSSABI) was promoted. The program ensures that all public and private health establishments comply with sanitary norms.

As such, establishments were inspected at the Wellness Route in Valle de Guadalupe and the dental consultation offices in Los Algodones, Mexicali, to confirm compliance with sanitary norms. Furthermore, the government worked with Penitentiary Medical Services and registered their facilities in REPSSABI to ensure high-quality health services. The Federal Commission of Protection Against Sanitary Risks (COFEPRIS) also supervised CERESO Hongo 1, confirming that they comply with norms and guaranteeing the regulation of first-rate medical services in this center.

Governor Marina del Pilar also emphasized the state's water treatment and infrastructure progress. She highlighted the importance of the San Antonio Wastewater Plant, which is currently being rebuilt with help from SEDENA.

"An important step for beaches and to resolve a binational problem," the governor said of this project, aiming to improve water quality and the environment and ease tensions between nations.

Improvements in security and justice: a focus on protecting women and their well-being

Important initiatives have been implemented to strengthen citizen security and justice, focusing on protecting women and their families.

One of the programs that has made Governor Marina del Pilar the proudest is the "Violeta" system, which aims to offer comprehensive and coordinated security and justice assistance, especially for women in vulnerable conditions. This program includes "Escuadrón Violeta" and preventing violence in public spaces: working together with the population, 920 parks and public areas have been recovered. So far, legal guidance has been provided 640,000 times.

There is also the Women's Justice Center (CEJUM). This center has assisted more than 6,000 women who have been victims of violence and offers comprehensive and specialized services to support them as they recover and obtain justice. It is part of a binational agreement between Baja California, Mexico, and California, USA, to assist immigrant women.

In addition, intense work has been carried out to strengthen the Baja California penitentiary system, implementing security improvements in penitentiary centers through new protocols and surveillance systems and training the Penitentiary Custody State Forces. These actions reflect the state government's commitment to citizen protection and strengthening justice, focusing on the well-being of women and families.

Strengthening of culture and sports in the region

In Baja California, culture, sports, and free time have been adopted as fundamental rights, especially for vulnerable groups such as children, teenagers, and seniors. As such, 234,600 students have enjoyed exhibitions such as "Van Gogh: The Immersive Experience," 3,471 people are participating in programs such as the State Music Network and System, which has expanded to include community centers.

Regarding sports, more than 1 million people have participated in festivals, physical activities, and sports events, while Baja Californian athletes won 12 medals at the 19th Pan American Games. Furthermore, 40 million pesos have been invested to improve the state's sports infrastructure.

Progress in education to foster comprehensive education in students

Baja California has expanded school hours in 305 primary education schools through the "Educando con el Corazón" program, benefiting 47,000 students with an extended working day that includes cultural, sports, and diet activities. With the "Pancita Llena, Corazón Contento" program benefiting 1,270 schools, access to food is guaranteed for all special education public centers.

In addition, the state has given 22,538 scholarships to students in vulnerable conditions, and more than 333,000 students are receiving education and psychological aid. The "Formación Dual" program has been implemented, with the help of corporations, to train young people in technical skills. Regarding higher education, the absorption rate has reached 98.8%, and school dropouts have been reduced by 1.17%.

These policies, promoted alongside the Government of Mexico, aim to transform the lives of Baja Californian residents by strengthening culture, sports, and education for the well-being and comprehensive development of the population.

Projects for the well-being of families

Regarding housing and urban development, the State Housing Program (PEV) has promoted 16,451 actions to build social housing and has benefited 96,080 people. These houses have been certified as having affordable prices so that more families can purchase them, while rural housing programs, created together with INFONAVIT, have provided 468 homes in rural areas, aiding low-income communities.

The "Ponle Título a tu Sueño" program has also issued 6,037 property deeds, regularizing and providing legal certainty to thousands of families in Baja California. Residential complexes, 130 houses in San Quintin, and 90 more in Tijuana have been built. Moreover, an additional project of 44 houses in progress in the Vista Oriente zone has been implemented. These actions aim to provide adequate housing solutions, especially to families affected by landslides in Tijuana.

Better infrastructure and mobility for everyone

Road infrastructure has significantly improved, with the paving and restoration of more than 216 kilometers of road in the first three years of this administration. These projects include Corredor Agua Caliente in Tijuana, essential sections of the Centinela-La Rumorosa Highway, and Corredor Tijuana-Rosarito 2000. In Ensenada, the El Gallo Road Node has made traffic flow easier and improved urban mobility for thousands of residents.

Furthermore, the federal government has supported projects such as the Elevated Viaduct and the Otay II Port of Entry to speed up local traffic and streamline the flow of people and merchandise traveling between Mexico and the United States. 16.5 billion pesos were invested in this and other state government projects.

In addition, the railway system has reduced the traffic flow of 13,104 trailer trucks on highways thanks to the movement of 3,276 wagons, which significantly reduces CO2 emissions in the region and approximately reduces 29,484 tons of carbon dioxide.

Public equipment has been a priority: more than 992 million pesos have been invested to improve social, cultural, and sports infrastructure in several municipalities (Tijuana, Tecate, San Quintín, and Mexicali). As such, the construction of the new building of the State's Attorney General Office and a public parking lot of 6,380 square meters has been finalized. These improvements in government infrastructure contribute to providing better assistance to citizens and strengthening community development.

The new public transport vehicles of Corredor Agua Caliente in Tijuana have begun operations, significantly improving connectivity in one of the main roads linking to 169 neighborhoods in the city. This progress optimizes public transport and makes it convenient for users. They can pay and add funds to their prepaid public transport cards in 29 OXXO stores along this boulevard, making access to this new transport system easier for thousands of Tijuana natives.

Making progress on gender equality

In Baja California, a commitment to human rights, gender equality, and inclusion has been consolidated through public policies aiming to make progress in these priority areas. To comply with the measures established by the Gender Violence Against Women Alert (AVGM) in the state, 54% of the progress of stipulated actions have been achieved, reflecting significant progress in protecting women's rights.

A capture system that allows for the compilation of quantitative and qualitative information about the progress achieved was implemented to follow up on these measures. This systemization of actions taken by the three levels of government in the state is more accessible.

Governor Marina del Pilar finalized her third government report reaffirming her commitment to the people of Baja California, a state that, in her own words, "is making progress towards a future with more opportunities and well-being for all of its people." With initiatives that cover everything from road infrastructure to social aid programs, the governor claimed that her administration will continue to work with a vision of progress focused on improving the quality of life in the state.

This report highlighted feats achieved and outlined a path toward upcoming years with projects that will strengthen security, economy, and social well-being in Baja California. For Governor Marina del Pilar, the state "is no longer facing an uncertain future, but is moving towards the certainty that together, society and government, we are building a strong present and a tomorrow full of hope."


Governor Marina del Pilar's Third Government Report: