Marina del Pilar Ávila Olmeda, the Elected Governor of Baja California, concluded a tour of the State of California, where she made important announcements in favor of the economy, the environment and the relationship between the two states, proposing projects that will be implemented during the next Baja California administration.

For the first woman to govern Baja California in its history, the relationship with California is fundamental due to the constant economic, commercial and cultural exchange that takes place between both sides of the border, in addition to the fact that this state constitutes, by itself, the fifth largest economy in the world.

Among several of the points, it is worth mentioning that Baja California will have a representative office in Silicon Valley, from where the necessary steps will be taken to coordinate entrepreneurs and educational centers on both sides of the border and strengthen regional competitiveness, maintaining a permanent dialogue with iconic companies such as Apple, Amazon and Hewlett Packard.

It was precisely these companies, along with others that are pillars of Silicon Valley's operation, that the Elected Governor of Baja California visited in recent days, having fruitful dialogues with their executives, even raising ideas that will end up having a direct impact on the future of the state and its youth.

In that sense, Marina del Pilar Ávila Olmeda expressed that the fundamental objective is to enhance the geographical location of the State of Baja California to boost creative industries with a binational approach, collaborating directly with the center of innovation in Baja California, thus allowing the new generations of our state to be at the forefront of the changes that are being faced today.

The so-called "orange economies" are a model based on creativity and cultural diversity, so the border and the investments that can be made in a key area such as the Cali-Baja mega region are an ideal space to boost them, generate joint projects, improve distribution and supply systems in our region, which for the U.S. market represents the gateway to Latin America and a way to connect with consumers around the world.

In addition to technological issues, Marina del Pilar Ávila Olmeda held a dialogue with the Lieutenant Governor of California, Elena Kounalakis, with whom she discussed the need for the authorities to intervene in strengthening the macro-region through joint actions to protect the environment, avoiding at all costs the contamination of rivers and streams, as well as ensuring water supply in light of the risk posed by the recently announced supply reduction of the Colorado River to Mexico as of 2022.

Both Kounalakis and Senator Ben Hueso agreed on key projects that Marina del Pilar Ávila Olmeda will launch once she takes office on November 1st, among which is the reactivation of Baja California's Environmental Protection Secretariat, which will undoubtedly bring positive consequences for both sides, as it prevents pollution from spreading, especially in the Tijuana and Mexicali rivers.

Finally, this Saturday, September 4th, Baja California's Elected Governor visited Napa County, where there is a large wine production, reaffirming from there the commitment to make our State a space of global relevance as far as wine is concerned, also taking care of the vocation of the professionals of our region in a key issue like that.

In addition to inviting them to the National Assembly of the International Organization of Vine and Wine (OIV) 2022, Marina del Pilar Ávila Olmeda expressed that the best environmental practices will be promoted for the next few years, until there is complete certainty regarding the constitution of the product and to place the result at the forefront of international competitiveness. These ideas were also expressed to the Mexican-American wine producers, to whom she expressed the need to develop a mutual support scheme to achieve global leadership.

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